Din Yam, Yi Cing , Matleena Honkanen, Samu Pitkänen: Gut Feeling

The exhibition of four designer-artists translates digital content into tangible objects and experiences. It invites us to reflect on how we receive, process, and make sense of the endless waves of visual information flooding our eyes.


It is increasingly difficult to distinguish between the IRL (in real life) and the digital world, as digital content surges forward without a pause, constantly competing for our attention. The exhibition uses the metaphor of feeding to explore how short-form platforms algorithmically spoon-feed visual and emotional stimuli to their users. Like food, this digital intake shapes our mind, emotions, and social consciousness.

Through moving image, sculpted posters, prints, and interactive works, Matleena Honkanen, Yi-Cing Huang, Samu Pitkänen, and Din Yam examine the connection between materiality, bodily interaction, and immaterial experience of the feed. In doing so, they seek to disrupt the phone-to-eye or hand-to-mouth consumption of visual culture.

The title Gut Feeling points to our instinctive reactions to digital overconsumption: the immediate, often subconscious emotional responses that surface before we can rationalise them. It highlights the tension between what we absorb, what we reject, and what remains unresolved beneath the constant flow of images. While reliable intuition demands presence and awareness, constant scrolling floods our awareness, stacking images upon images before an impression truly lands. What happens to these bodily responses that remain unresolved?

Gut Feeling 14.8.–27.9.2026
Matleena Honkanen, Yi-Cing Huang, Samu Pitkänen, and Din Yam
Luonnos-galleria, Uudenmaankatu 13, Helsinki
ke–pe 12–17, la–su 12–16, free entrance

Free entrance